Best free Newsletter Platforms compared: Kit, beehiiv, Substack, Buttondown and 4 more, with free-plan limits, platforms and prices from official pages checked October 28, 2026.
•4 min read•Email Marketing & Newsletters
| Tool | Price | Platforms | Best for | Tested |
|---|---|---|---|---|
| Kit | Free (Free plan: up to 10,000 subscribers); paid from $33 per month (Creator, based on 1,000 subscribers; $390 billed yearly) | Web browser | Creators who expect a large free list | Docs only |
| beehiiv | Free (Free plan: up to 2,500 subscribers and unlimited email sends); paid from $49 per month, billed annually (Lite, up to 1,000 subscribers; $59 billed monthly) | Web browser | Newsletter-first writers who want growth tools | Docs only |
| Substack | Free (Free to publish; Substack takes 10% of paid subscription revenue and writers also bear credit card fees) | Web browser | Writers who plan paid subscriptions | Docs only |
| Buttondown | Free (Free for your first 100 subscribers) | Web | Small, independent newsletters | Docs only |
| MailerLite | Free (250 subscribers, 2,500 emails per month); paid from $12 per month, billed monthly (stated as starting price in the pricing FAQ) | Web browser | Small businesses wanting a simple builder | Docs only |
| Mailchimp | Free (250 contacts, 500 sends per month or 250 per day, 1 seat, 1 audience) | Web browser | Existing Mailchimp users and tiny lists | Docs only |
| listmonk | Free (Self-hosted and free; needs Postgres and your own SMTP or sending service) | Linux, macOS, Windows, FreeBSD, Docker | Developers who want to own the list and the code | Docs only |
| Ghost | Free (Self-hosted Ghost is open source (source linked from the pricing page); no self-host price shown); paid from $18 per per month, billed yearly (Ghost(Pro) Starter) | Web | Publishers who want a site and newsletter together | Docs only |
Independent comparison. Paid placements are labelled separately; editorial links earn no affiliate commissions. Learn more.
When people search for a free newsletter platform, they are really choosing a growth ceiling. Every free plan stops somewhere: Buttondown at 100 subscribers, MailerLite at 250, Beehiiv at 2,500 and Kit at 10,000. Where the stop sits tells you who the plan is for. A tiny list can live on almost anything, while a list you hope to grow should start where the cap is high, because moving subscribers between tools is the part that loses engagement. The second thing to check is how the platform makes money from you. Substack is free to publish but takes 10% of paid subscription revenue, so it costs nothing until a newsletter earns, and then costs a lot. Self-hosted tools such as Listmonk and Ghost have no subscriber cap or revenue cut, but you pay for hosting and, for Listmonk, for an outside email-sending service as well. Deliverability is the hidden variable in all of this. A sender with a strong reputation reaches the inbox more often, and that is a service you are renting from the hosted platforms. Decide whether you need paid subscriptions, a landing page, automations or just a plain list, then choose the cheapest tool that does exactly that.
The free plan allows up to 10,000 subscribers, the highest ceiling here, and it is built for creators selling products. Paid starts around $33 a month for 1,000 subscribers on the Creator plan, but the monthly rate was not read.
Price: Free (Free plan: up to 10,000 subscribers); paid from $33 per month (Creator, based on 1,000 subscribers; $390 billed yearly) (Kit pricing, checked 2026-10-23).
Platforms and license: Web browser. Proprietary SaaS.
Best for: Creators who expect a large free list.
Compare: Kit alternatives
Free for up to 2,500 subscribers with unlimited sends, plus a built-in site for the newsletter. The first paid tier, Lite, is $49 a month on annual billing, a big jump once you pass the cap.
Price: Free (Free plan: up to 2,500 subscribers and unlimited email sends); paid from $49 per month, billed annually (Lite, up to 1,000 subscribers; $59 billed monthly) (beehiiv pricing, checked 2026-10-28).
Platforms and license: Web browser. Proprietary SaaS.
Best for: Newsletter-first writers who want growth tools.
Compare: beehiiv alternatives
Free to publish, with Substack taking 10% of paid subscription revenue plus card fees. There is no subscriber cap, so it suits writers who plan to charge, not those with a free list who want to stay cheap.
Price: Free (Free to publish; Substack takes 10% of paid subscription revenue and writers also bear credit card fees) (Substack pricing, checked 2026-10-22).
Platforms and license: Web browser. Proprietary SaaS.
Best for: Writers who plan paid subscriptions.
Compare: Substack alternatives
Free for your first 100 subscribers, a small cap, but a clean writing-first tool. The pricing page lists add-ons at $9 a month but no base paid plan we could confirm, so check upgrade costs first.
Price: Free (Free for your first 100 subscribers) (Buttondown pricing, checked 2026-10-22).
Platforms and license: Web. Proprietary.
Best for: Small, independent newsletters.
The free plan covers 250 subscribers and 2,500 emails a month, with a drag-and-drop builder and automations. The first paid plan is $12 a month billed monthly, so upgrading is cheap.
Price: Free (250 subscribers, 2,500 emails per month); paid from $12 per month, billed monthly (stated as starting price in the pricing FAQ) (MailerLite pricing, checked 2026-10-22).
Platforms and license: Web browser. Proprietary SaaS.
Best for: Small businesses wanting a simple builder.
Worth knowing: Yearly billing saves 10%.
Compare: MailerLite alternatives
Free tier covers 250 contacts, 500 sends a month or 250 per day, with one seat and one audience. Small caps mean it works best as a way to try the tool before paying.
Price: Free (250 contacts, 500 sends per month or 250 per day, 1 seat, 1 audience) (Mailchimp pricing, checked 2026-10-22).
Platforms and license: Web browser. Proprietary SaaS.
Best for: Existing Mailchimp users and tiny lists.
Compare: Mailchimp alternatives
AGPL-3.0 self-hosted newsletter manager with no subscriber cap. It needs Postgres and your own SMTP or email-sending service, and sending costs depend on the provider you connect.
Price: Free (Self-hosted and free; needs Postgres and your own SMTP or sending service) (listmonk pricing, checked 2026-10-22).
Platforms and license: Linux, macOS, Windows, FreeBSD, Docker. AGPL-3.0 (open source).
Project activity: 24k GitHub stars · latest release v7.0.0-beta.1 (Oct 20, 2026) · last commit Oct 27, 2026
Best for: Developers who want to own the list and the code.
Worth knowing: Sending costs depend on the SMTP provider you connect.
Open-source publishing platform with newsletters and memberships built in. Self-hosting is free, while Ghost(Pro) starts at $18 a month billed yearly; check the project site for the license.
Price: Free (Self-hosted Ghost is open source (source linked from the pricing page); no self-host price shown); paid from $18 per per month, billed yearly (Ghost(Pro) Starter) (Ghost pricing, checked 2026-10-23).
Platforms and license: Web. Open source (license not named on ghost.org/pricing) (open source).
Project activity: 55.6k GitHub stars · latest release v6.73.0 (Oct 27, 2026) · last commit Oct 27, 2026
Best for: Publishers who want a site and newsletter together.
Compare: Ghost alternatives
Docs-only for Kit, beehiiv, Substack, Buttondown, MailerLite, Mailchimp, listmonk, Ghost: we did not install or run them, so feature claims come from vendor pages. Vendor prices and free limits change; confirm on the linked pricing page before you commit.
Kevin Fan is a SaaS founder. He runs Free Instead Of, which tracks free and open-source alternatives to paid software and checks each price and free-plan limit against the vendor's own pages.
Based on official pricing, license and product pages checked between 2026-10-22 and 2026-10-28: Kit, beehiiv, Substack, Buttondown, MailerLite, Mailchimp, listmonk, Ghost. Prices, free limits and licenses are the figures shown on those pages on those dates. No tool on this page was installed or run. No accounts were created.